Welcome back YouTube!
These are very short reflective blog posts. Please don’t worry about anything I say in these. I hope they provide you with some background on what goes on behind the camera!
After a tough day earlier in the month, I started one of my early morning routines of scrolling through Instagram.
I do sometimes believe in fate. There are some strange things that happen in my life that I think, if you are open to them, can actually support. I’ll tell you about my strangeness about numbers later on!
While scrolling through the stories and reels I came across someone who was talking about multi-passionate people. If you are not aware, one piece of advice that comes up in any influencer’s growth strategy is the process of ‘niche down. Basically, this is focusing all your IG posts and reels on one area – the area or topic that you want to be known for. Initially, I had thought about being a productive person, but I found it so hard to target this area consistently. I also enjoy live streaming and trying to stay positive and of course, RPG systems. I felt that I didn’t have the expertise to focus completely on one niche and this was what was causing my crash and burn issue earlier.
So, while watching the IG content, I came across a post that was talking about multi-passionate people. Basically, these were people like me who had a number of passions and who felt could not niche down. The person was basically saying that multi-passionate people are another group of content creators who exist and that being multi-passionate is fine! You might not grow at fast, and all the content might not be applicable to all your followers, but they know this when they follow.
This gave me some hope! I think I am one of these multi-passionate people. In a way, that is what makes me, me. I am not a master of one element, I am mediocre in a number of areas. I’m happy about that and maybe it will help me move forward.
Before we go – numbers. When I look at clock times I tend to see palindromes or some other sort of pattern. I know that I probably look at the time and only acknowledge it when I do see palindromes or patterns like 1234 but I thought it was interesting. Well now that I have committed it to type, it probably comes across as I am some sort of crackpot!
All the best – inwils!
Instagram is definitely in at the moment. As it strives, in my opinion, to be more like TikTok, it is pushing reels and video! Although it still says it will continue to support photos, there is definitely a move to video.
My first ever success with a social media platform has to be with YouTube. Following my own unique and quite unorthodox approach to content creation, I have achieved a YouTube partnership in a little over three years!
But I must admit that the lure of the bright lights of Instagram made me move away from my friend for three years and I started to create content specifically for Instagram. Looking back on things this was not a very good decision. I have very few followers on IG, minimal reach and no community at all. It was as if I had left a place where I was known to a place where no one knew me at all 😩
It took me a while to recognise this. I see YouTube as a place that saw me being lured away and gave me the freedom to go and explore, not influencing my decision or giving me a hard time. It just stayed there watching and waiting and now, as I move my content back to YouTube it is smiling and welcoming me back with open arms.
So yes, I have moved back to YouTube for my content. I will still be posting to IG but it will not be my main platform. Thank you, YouTube for having me back!
